My local landscapers, mortgagers, and “mow-and-blow” businesses are getting “raped”…
I don’t mean literally… but with their money (possible from an ad agency my guess is).
Here’s what I mean…
Recently my phone and email have been getting blown up with calls from mortgages and landscapers.
One of them said they received my contact information from their lead source (whatever that means).
Now at first, I thought there was a prank or scam going on… but that would take the person to individual fill out about 10 different company inquiries.
No… I’ve heard this before. Ad agencies that these companies hire, use their software to scrape data (yes you can scrap someone’s email and sometimes phone number when they visit your website) from a stranger visitor on a separate site, punching that contact info into their clients leads sheets and calling that “leads” for those clients.
So as the weeks go by, these clients are getting “leads” as promised by their agency but low and behold… those leads suck.
Unfortunately, the same “attitude” exists in REI. Where the definition of “leads” is someone who has an address.
That’s far from the principles of marketing, especially direct response marketing 101, where a lead is someone who raised their to you WITH INTEREST.
Now, how do you do that…? How do you get someone to raise their hand in interest than get to them to say yes to an appointment, and then to a contract?
Well, the first thing is first, making sure your marketing to the right people.
General marketing (or as my friend, Ellis San Jose, the co-founder of FIBI, and guest on the Deals Today podcast calls: “carpet bombing”), can work with a large enough budget in an area where there’s little competition.
But as my book “Deal Attractors…” lays out.. copy sort of has little effect for that kind of marketing.
And I explain why inside that book and what you can do differently.
As well how to avoid unmotivated sellers, tire-kickers, and these “fake leads” using some candor and what I did inside one of my own letters that you get as a bonus when you purchase…
And it’s found in this Amazon link here:
p.s. If you buy the book there are bonuses. Inside there’s mention of a page with these bonuses. The page won’t work for you (tech-ignoramus here). Instead, if you want these bonuses which are delivered via a mobile phone app and include:
– exclusive interviews on writing copy for acquisitions, how to follow up like a pro (without fancy tech), how to work with agents and present 4 different offers)
– templates (for Direct mail, email, and radio scripts)
– and reports on how to increase conversion with your buyer’s list and agents list
Then email me your receipt WITH YOUR PHONE NUMBER.
I need your phone number to add the app. I don’t keep it for spamming or anything like that. The app company (Learnistic LLC) is a legitimate app company and does nothing with your phone number except texting you ONE time to deliver the app.
Once you email me your phone number, I punch it into my app interface, then I delete the email, then you get a text invite for the app.
p.s.s the app is called Deal Magnet News and comes with a whole bunch of free training and interviews that I put together for marketing, REI, finding deals, sales, and business in general
“Keep moving forward in your REI venture”
Paul do Campo
I’ve spent many hours learning and implementing marketing methods in REI, chasing sellers, and building cash flow streams… and I show you what works and what doesn’t from real-world investors in the trenches today through my daily tips, articles, and audio interviews at realestateaudios. com
Call or text me at: 951-901-8208
6939 Schaefer ave Ste D #254
Chino California 91710
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